A Selection of comments from our customers:

“I have been especially please with the service I received from your Shrewsbury office.  Firstly from the lady optician who diagnosed a cataract and referred me further so that now I am waiting for an operation for this condition.  Secondly for Simone who understood my need for softer lighter coloured frames and spent a great deal of time advising me.  She also explained all the options available with the lenses in such a way that was clear to me.  I have trapsed around all the opticians in Shrewsbury and yours comes out best with personal service.

Mrs A Griffiths, Shrewsbury

“Very good service - and friendly”

Mr G B, Bridgnorth

“Thanks again for all your help with this.  I’ve been very impressed by the professionalism that you and Simone have consistently shown; it makes a refreshing change to be treated so well.  I hope your boss appreciates how good you both are!”

Mr Martin G, Ellesmere

“Just a quick e-mail to say thank you again for the excellent personal service you showed me recently when I renewed my glasses.  It was a pleasure doing business with you, from the initial consultation through to the eye examination, and finally the appointment to have my new glasses checked and fitted.  You displayed a level of personal and professional service that certainly wasn’t matched by almost all the other opticians in Shrewsbury.  I must admit I had left you until last, as I had presumed you to be somewhat expensive compared to the competition, but I guess that proves the old adage - you get what you pay for.  However from the moment I walked into your branch I realised my money would be best spent with you.  The young lady who is on reception has a manner that almost all receptionists could benefit from copying.  She has such a welcoming smile and attitude it just reassures you that you will be well looked after.  She admirably proves that old fashioned service doesn’t have to be ‘old fashioned’.  Having a courtesy call before my appointment was also a nice touch, thank you.  Rest assured that I will continue to come to you for all future eye tests and glasses - unless any of you leave, then I’ll just have to hope you will train your replacements to exactly the same high standards”.

Mrs Rene B, Shrewsbury

“I felt I had to write to express my gratitude for the way my wife was treated at your shop in Shrewsbury.  We visited the shop to look at frames and armed with a prescription from Vision Express.  The manageress (Simone) went far beyond any level of personal service I have ever encountered.  The attention to detail, from choosing the correct frames which were not a stock item but appeared the following day, to the time taken to ensure that the frames were not only in the correct position but would also be comfortable on her face was most impressive.  In fact we were so impressed that my wife ordered a pair of sunglasses and I will be back to order my glasses in the near future.  Congratulations for choosing such caring staff (including Heather).

Bill R Shrewsbury

 ”After some problems with previous opticians and glasses, I was delighted to find that you took the time to truly understand the difficulties I was having.  Your careful explanation of my choices was appreciated and worthwhile …. I am over the moon with my new glasses!

Bill W Telford

“I’d like to say a big thank you on behalf of my Mrs G. Your optician’s thorough test revealed a tumor behind her eyes. She has now been given the all clear and her doctor says that your speedy and accurate intervention has undoubtedly prevented a much worse situation from developing. Our heartfelt thanks”

Mr G. Shrewsbury

“I have always found your customer service to be excellent, and if possible I would like to continue to have my yearly eye tests done by you”

Dr K.M. Leicestershire (who had recently moved away from the area)

“A quick thank-you to all you lovely ladies for your excellent treatment of your customers, and your very welcoming and helpful manner. Look forward to doing business again”

John D. The London Biker

“Just a quick note to say how happy we have been with the treatment and customer care shown by the staff at John Biddle’s. Steve and I both needed expert advice regarding our vision and everyone concerned was fabulous”

Debbie & Steve M. Shrewsbury

“Thanks a million for your fast, friendly and efficient service. Always with a smile!”

Mrs H. Bridgnorth

“I am writing to let you know how very much I appreciated the standard of service I received when recently attending John Biddle Opticians.

All personnel with whom I had contact were courteous, friendly and totally professional.

Thank you”.

JW Ironbridge 

“I thank you for the excellent service that I have received from your practice for the past twenty years.  I am also grateful that you accepted to help me during this transitional period by sending my lenses to my new address in France.  It is purely for practical reasons that I have chosen a local optician and I would not hesitate to recommend your practice to others”.

Mrs M. Shrewsbury (recently moved to France)

“Thank you very much for all your kindness and caring on Tuesday, when I fell in town.  You were all very kind to me and I did appreciate all you did.  Thank you once again.

Mrs J. Shrewsbury

“May I say thank you for all your help and for making my appointment at the hospital, yes everything went ok and I am now waiting for an appointment for treatment”.

Mr R. Shrewsbury

“To the kind lady who forwarded my contact lenses.  I am very grateful for your help.”

Major A. Spain

If you have any comments about your experience with John Biddle Opticians please contact us

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